It's like that old LL cool J song, You're Jingling Baby. Social Commerce will make our 2010 social media efforts Jingle baby.
Jingle as in Cha-ching or more formally increased ROI! I said it first!
http://www.Facebook.com/AniseSmithMarketing
Amplify’d from www.guardian.co.uk
• What will 2010 be remembered for?
"2010 saw an evolution in the way people consume and share information and content, on mobile and across the web. The web has so far been built on search, so you have to know what you are looking for. But in everyday life, we don't go into conversations with a specific set of questions in mind; our conversations flourish on the information we discover through talking with our friends and that's how we find new areas of interest. The social web is now helping people do the same thing online, creating more personalised experiences based on our real connections.
• What's your hot tip for 2011?
"Social is not just about sharing connections, it's about providing different ways for people to interact and 2011 will see more and more things become social. We've already seen how the gaming industry has been transformed by becoming more social – whatever you think of Farmville, it's been the game of 2010 because of the way it relies on people's connections with their friends.
Friday, December 31, 2010
Social Commerce will boom in 2011, social networking was just the warm up, this will make it Cha-ching for us
Thursday, December 30, 2010
Lets sum up 2010 with the TOP 10 of Everything according to TIME
This is a GREAT List!
http://www.Facebook.com/AniseSmithMarketingAmplify’d from www.time.com
The Top 10 Everything of 2010
In 50 wide-ranging lists, TIME surveys the highs and lows, the good and the bad, of the past 12 months
Top 10 Albums
Top 10 Comebacks
Top 10 Facebook Trends
Top 10 Gadgets
Top 10 Movies
Top 10 Overreported Stories
Top 10 TV Commercials
Top 10 Viral Videos
Wednesday, December 29, 2010
Buy stocks in your friends, Increase your online network and have loads of fun with #EmpireAvenue
Amplify’d from mashable.com
HOW TO: Buy and Sell Shares of Your Friends
Genius Idea: Empire Avenue is a virtual online influence stock exchange game that uses people or websites as sticker symbols. Yes, that means you can buy and sell shares in your friends and they can buy and sell shares in you!
Purely as a game, Empire Avenue is incredibly addictive. Within a few minutes of signing up, filling out my profile, connecting my profile links and creating my own stock symbol (FILM), I was already getting notifications that people were buying shares of me, and subsequently I started looking at ways to buy shares in others. Obviously the goal is to be able to amass not only a valuable portfolio of people you follow and invest in, but to also build value in your own personal stock.
ENTIRE New Years Eve Recipes with Barefoot Bubbly ingredients...from Appetizers to Drinks! Can you say YUM!
Scallion Infused Pan-Fried Crab Cakes with Lemon Herb Rémoulade
Preparation Time: 15 minutes Cooking Time: 8 minutesYield: 4 Crab Cakes & 1 Cup of Rémoulade
Cook Time: 8 Minutes / batch of 4 Cakes
Difficulty: Level 1
Yield: 4 Crab Cakes & 1 Cup of Sauce INGREDIENTS
Crab Cakes
16oz Cooked Crab Meat (Claw or Lump)
3/4 Cup Plain Breadcrumbs
1 Egg
2 Scallions (white section only)
1 Tbsp Grey Poupon dijon mustard
1 Tsp Worchester Sauce
1 Tbsp Mustard Powder
2 Tsp Old Bay Seasoning
1 Tsp Cracked Black Pepper
1/2 Lemon Juiced
2-3 Tbsp Canola Oil (or other high heat oil)
2 Tbsp Unsalted Butter Rémoulade3/4 Cup Mayonaise
1/2 Lemon Juiced & Zest
1 Tbsp Heinz Ketchup
1 Tsp Worchester Sauce
1 Tsp Horseradish Sauce
2 Scallions (green section only)
1 Tbsp Dried Dill
1 Tbsp Dried Oregano
2 Tbsp Olive Oil Directions Preheat a large (and preferably thick bottomed) frying pan over medium heat with canola oil just covering the bottom of the pan. Finely chop both scallions, separating the white and green sections. Place the white section in a large mixing bowl. Add the mustard, Worchester sauce, lemon juice, mustard powder, Old Bay, black pepper and egg. Whisk together until mixed and the egg is lightly beat. Next, dump the crab meat into a small bowl and gently look for shells. Roll up your sleeves, this next part gets messy. Add the crab meat and the breadcrumbs into the large mixing bowl and gently fold into the egg mixture until thoroughly mixed and the proper consistency to form into patties. Divide the mixture into four piles and gently form into balls. Then lightly flatten into large patties on a cutting board with your hand. Carefully add the butter to the heated oil and allow it to completely melt. Using a spatula, place the 4 crab cakes into the pan with enough space to not be touching each other. Once placed, DO NOT MOVE. Cook the crab cakes on each side for exactly 4 minutes. Remove and promptly add to serving dishes. While the cakes are cooking, place the green section of the diced scallions into a blender. Add the rest of the ingredients for the rémoulade except for the olive oil. Pulse the blender a couple of times to ensure the scallions begin mixing with the other ingredients and push the mixture down as necessary (with blender off of course). With the center portion of the lid removed, turn the blender on full and begin slowly drizzling the olive oil into the mixture and blend until emulsified. Remove mixture and add to serving dishes. Sprinkle the sauce with Old Bay. Garnish with lemon wedges or slices.
Salmon Pate'
Wine Pairing: Chardonnay
Ingredients
- 6 oz fresh salmon - grilled
- 8 oz cream cheese
- 1/2 tsp horse radish or hot sauce to taste
- 3 chopped green onions (chop whole onion}
- 1/4 tsp dill
Instructions
- rub salmon with olive oil and garlic and grill
- approx. 4 - 5 minutes on each side
- remove from grill and flake into bowl
- cream together remaining ingredients and add to flaked salmon.
- serve with assorted crackers or melba toast
- Cheers!
Shrimp & Avocado Salad
Wine Pairing: Bubbly Extra Dry
Ingredients
- 1/4 cup of white wine vinegar
- 1/4 cup olive oil
- 3 garlic cloves, minced
- 1/2 lb medium shrimp, cooked, peeled, and de-veined
- 2 ripe avocados
- Butter & Red-leaf lettuce mix (one bag)
- 2 Tbsp chopped roasted walnuts
- 1 Tbsp chopped cilantro
- 1 Tbsp chopped scallions
- 1 Lemon - quartered for garnish
- 1- crumbled blue cheese
Instructions
- Combine oil, vinegar, and garlic in a bowl. Chop shrimp into 1/2 inch pieces and add to oil mixture.
- Arrange leaves of lettuce on plates or in bowls. Cut avocados into small sections and mix in with lettuce.
- Spoon shrimp mixture on to avocado and lettuce. Sprinkle with walnuts, cilantro, scallions, and blue cheese.
- Serve with lemon slices for garnish.
- Goes perfectly with an ice cold glass of Barefoot Bubbly Extra Dry. I love the combination of the dry bubbly and the shrimp! Perfection.
Barefoot Moscato Wine Cake
Wine Pairing: Moscato
Ingredients
- 1 (18.25 ounce) package moist white or vanilla cake mix
- 1 (5 ounce) package instant vanilla pudding mix
- 1 teaspoon ground nutmeg
- ¾ cup vegetable oil
- ¾ cup Barefoot Moscato
- 4 eggs
Instructions
- Preheat oven to 350 F. Grease and flour one 10” Bundt pan.
- In medium bowl combine the cake mix, instant vanilla pudding, nutmeg, vegetable oil, white wine and eggs. Beat with an electric mixer for 5 minutes.
- Bake at 350 F. for 50 minutes or until a toothpick inserted in the center comes out clean.
- Let cake cool on rack in pan for 10 minutes then remove cake from pan to rack. Let cake cool completely before slicing.
- Garnish sliced cake with a dollop of whipped cream or dust with confectioners’ sugar and sliced strawberries.
- Variation: You can also “flour” the pan after it’s been greased with cocoa powder or a cinnamon sugar mixture for a textured crust. Simply fill a clean salt shaker for easy application. Makes for a very pretty cake!
Poached Pears with Sweet Wine & Fruit Confetti
Wine Pairing: Moscato
Ingredients
- 6 small firm but ripe Anjou pears, peeled
- 3 1/2 cups Barefoot Moscato
- 2 cups pear nectar
- 1 cinnamon stick, broken in half
- 1 vanilla bean, split lengthwise
- 1 1/2 teaspoons arrowroot
- 1/2 cup chopped peeled kiwi
- 1/2 cup chopped peeled seeded cantaloupe
- 1/2 cup quartered hulled strawberries
- Fresh mint sprigs
Instructions
- Using melon baller, remove core from bottom end of pears. Combine wine, pear nectar and cinnamon stick in large pot. Scrape in seeds from vanilla bean; add bean. Bring to simmer. Add pears (liquid should cover pears halfway). Reduce heat to medium-low; cook until pears are tender, about 10 minutes, turning pears halfway through. Transfer pears and cooking liquid to large bowl. Cool completely.
- Drain poaching liquid back into pot. Mix 2 tablespoons liquid with arrowroot in small bowl; return to pot. Boil until sauce thickens and is reduced to 2 cups, stirring occasionally, about 12 minutes. Cool sauce to room temperature. (Pears and sauce can be prepared 1 day ahead. Cover separately and refrigerate. Bring to room temperature before serving.)
- Spoon sauce into 6 shallow bowls. Place pears atop sauce. Sprinkle kiwi, cantaloupe and strawberries around pears. Garnish with mint and serve.
Drinks!
Southern Champagne
Wine Pairing:
Rose Cuvee Champagne
Preparation Time: 5 minutes Yield: 1 drink
Delicious recipe, great for casual parties up to a black tie event! Classy and enjoyable.
Ingredients
- 3/4 glass Rose Cuvee
- 1 1/2 tsp Southern Comfort
- Dash of bitters
Instructions
- Fill each cup 3/4 with Rose Cuvee.
- Add 1 1/2 tsp Southern Comfort.
- Add a dash of bitters and enjoy
Cos-Moscato
Wine Pairing: Moscato
Ingredients
- 1/2 cup Barefoot Moscato
- 1/4 cup cranberry juice
- 1/4 cup orange liquor
- 2 tbsp fresh lime juice
- 2 slices lime
Instructions
- Shake all ingredients with ice. Strain into a chilled martini glass. Garnish with lime peel. Serves 2.
Barefoot Bubbly Tropical Mimosas
Wine Pairing: Bubbly Brut
Ingredients
- Here’s all you need to get started: Barefoot Bubbly Brut (dry), Extra Dry (sweeter),Barefoot Bubbly Pinot Grigio or White Zinfandel Champagnes. Fruit juices or mixers, and fresh fruit for garnishes.
Instructions
- Fill a champagne flute halfway with Barefoot Bubbly Brut.
- Finish with Mango (Barefoot Champango), Guava, Papaya or Pineapple Juice.
- Crush fresh raspberries (or mangos or papayas or pineapples) to create juice and pulp. With tongs drop a pinch of the raspberry juice/pulp mixture into flute to garnish.
- Consider setting up a Mimosa station by labeling pitchers with each of the juices in it.
- Let your guests make their own self-serve Tropical Mimosas by adding the desired amount of juice.
Barefoot Moji-toe
Wine Pairing: Moscato
Ingredients
- 2 tbsp finely chopped mint leaves
- 1 tbsp lime juice
- 1 tsp granulated sugar
- ½ cup Barefoot Moscato
- Crushed ice
- Chilled seltzer
Instructions
- In a small pitcher, mix mint leaves, lime juice and sugar. Fill 2 tall glasses with crushed ice; pour mint mixture over ice. Add Barefoot Moscato wine; top glasses with seltzer. Serves 2.
ENJOY!
Tuesday, December 28, 2010
Starting a new business in 2011? Learn more about ProFounder, online Startup MicroFinancing website #cool
Amplify’d from www.trendhunter.com
Online Startup Microfinancing
ProFounder Leverages Family and Friends for Seed Money
Jessica Jackely—the founder of the immensely popular microfinancing platform Kiva— has launched website with similar aspirations but for startups and small businesses called ProFounder.
ProFounder enables users to create a profile and connect with their friends and family to secure seed money for their business. In their profile users set the terms of the loan that will be attached to any seed money. ProFounder also makes it easy for users to craft their pitch (an important first step in securing seed money).
TOP Trends of 2011: Wearable Technology, Tweetonomics & Interactive Retail all with a Social Media Twist
Amplify’d from www.trendhunter.com
Top 20 Trends in 2011
Projected Publicity, Tweetonomics and Rockstar Self-Expression
Today we hunt Trends in 2011
20. Projected Publicity - Marketers turning to large-scale, low-cost and ultra viral mediums like these projected billboards. From Pac-Man projections to giant pinball displays, this form of advertising is grabbing the attention pedestrians in dense urban cities.
19. Interactive Retail - Interactive shopping bags, dinosaur-themed malls and iPad menus are all examples of how retail stores are striving to differentiate themselves from other industry competitors. These brands have turned positive in-store experiences into loyal customer relationships.
18. Charitable Deviance - Charities are treading off of the beaten path to create awareness and increase funds by using shock tactics like gruesome, bizarre and overly sexual imagery. With so many organizations to choose from, charities are vying for consumer attention by using a variety of attention-grabbing methods.
17. Wearable Tech - Earring telephones, holographic wristwear and visual hearing aids are all examples of how the fashionable and geeky can converge into a functionally chic product. Now you can find out who’s calling from your bracelet and text people via your skivvies thanks to these wearable tech innovations.
16. Brand Reversion - From princess phones to Disney couture and childish ads, it seems that consumers are on a continual quest to satisfy their childhood nostalgia. Drawing from iconic symbols like Mickey Mouse ears, many brands are tapping into people’s pasts to generate revenue.
15. On the Spot Style - As the famed ‘Sartorialist’ blog is making book deals, established brands like Club Monaco and GQ are mimicking the recent demand for “real” style. Consumers have always valued street style fashion blogs, this trend has been amplified by a surge in unique, niche fashion sites and even a celebritizing of the bloggers themselves.
14. Real-Timing - Businesses are incorporating Foursquare, Twitter and live streaming to provide participants with instant gratification. Social media has become the medium of choice by consumers who crave immediacy.
http://www.trendhunter.com/protrends/real-timing-consumers-need-instant-grati...
13. Modern Cubism - Cubed lighting, architecture, seating and technology are the perfect match for those valuing clean lines and an uncluttered aesthetic. The simplistic geometric shape of the cube lends itself well to modern minimalist homes as the quest for visual clarity saturates interior design and bleeds into product design, branding and many other industries.
12. Next Besting (UPDATE) - Consumers are still purchasing—regardless of the current economic state of uncertainty. While we’ve seen a lot of “next besting” since 2008, this trend continues to resurface in all industries such as fashion and technology. It seems that expensive, brand name products are taking the back seat to budget-friendly alternatives.
11. Tangible Printing - From body armor to shoes and clothing, smaller businesses are using 3D printing for creating a variety of products because lower costs have increased the accessibility of this cutting edge technology. Expect to see this increasingly mainstream concept carve a path into the homes of consumers.
10. Hyperrealism - Rebelling against the notion of photoshopped perfection, artists are striving to create their own accurate representation of reality using their raw talent. These pieces of photorealistic art defy deception and stand out against the faux feel of many magazine covers.
9. Toddler Touchscreens - Interactive film apps, pillow tech and interactive fairytales. Using touchscreen platforms leveraged by the popular iPad, developers have been producing games that appeal to next gen parents who want to integrate new technology into their parenting. Story time has never been so hi-tech and immersive.
8. Democratic Selling - Businesses like ‘Threadless’ were early pioneers of crowdsourced clothing in 2006, but now consumer votes are pushing a variety of products such as furniture and even quirky card designs. The voice of the customer has never been louder.
7. Rockstar Self-Expressionism - Hard-edged hotel designs, rockstar fashion and even in rebellious product design. The old saying that “Rock’n’Roll will never die” rings true in a variety of industries proving that rock’n’roll culture still has significant influence.
6. Modern Kidvertising - Marketers are focusing their efforts to where the money is: the parents. Children’s campaigns are appealing to adult interests by using eco-friendly textiles and minimalist décor. Say farewell to brightly patterned goods and cartoony commercials and welcome in a new era of adultized children’s products.
5. Luxury Lives On - Airplanes equipped with personal rooms, business class bedrooms and even 22-Carat flight trolleys prove that even though the market is down, indulgent consumers still crave luxury. The financial crisis has caused many businesses to scale back, but other businesses are taking risks and capitalizing on existing upper-class consumer needs.
4. Geriatric Couture - Embroidery, crocheting and vintage fabrics are being resurrected from our grandparent’s generation. Forward-thinking fashionistas are turning geriatric style on its head by modernizing it and embracing this preconceived bland flavor of style as today’s anti-fashion.
3. Perpetual Adaptation - Barbies are going retro, planes are getting glam and even old school tech gadgets are getting redesigned in order to satisfy the demand for ever-evolving aesthetics in all industry areas. The products that consumers are purchasing are aesthetically evolving radically without losing their primary functions.
2. Tweetonomics - From hashtag-powered sites to twittering shoes and social networking stockings, as long as Twitter continues to flourish, so will the businesses and service industries that utilize it. As more users continue to join Twitter, there will be a surge of career opportunities that will evolve from the Twittersphere’s success.
1. Discrete Consumerism - Whether it’s Starbucks disguising one of its chains as an indie espresso bar or Absolut going labeless, it’s apparent that consumers are shying away from big brand names. As credit-crunched consumers blame mega-brands for rough economic times, smaller or newer businesses have an open door to reap the rewards of an anti-corporation sentiment.
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PrintMonday, December 27, 2010
New Years Eve Recipes with Barefoot Bubbly ingredients. Can you say YUM!
Scallion Infused Pan-Fried Crab Cakes with Lemon Herb Rémoulade
Preparation Time: 15 minutes Cooking Time: 8 minutesYield: 4 Crab Cakes & 1 Cup of Rémoulade
Cook Time: 8 Minutes / batch of 4 Cakes
Difficulty: Level 1
Yield: 4 Crab Cakes & 1 Cup of Sauce INGREDIENTS
Crab Cakes
16oz Cooked Crab Meat (Claw or Lump)
3/4 Cup Plain Breadcrumbs
1 Egg
2 Scallions (white section only)
1 Tbsp Grey Poupon dijon mustard
1 Tsp Worchester Sauce
1 Tbsp Mustard Powder
2 Tsp Old Bay Seasoning
1 Tsp Cracked Black Pepper
1/2 Lemon Juiced
2-3 Tbsp Canola Oil (or other high heat oil)
2 Tbsp Unsalted Butter Rémoulade3/4 Cup Mayonaise
1/2 Lemon Juiced & Zest
1 Tbsp Heinz Ketchup
1 Tsp Worchester Sauce
1 Tsp Horseradish Sauce
2 Scallions (green section only)
1 Tbsp Dried Dill
1 Tbsp Dried Oregano
2 Tbsp Olive Oil Directions Preheat a large (and preferably thick bottomed) frying pan over medium heat with canola oil just covering the bottom of the pan. Finely chop both scallions, separating the white and green sections. Place the white section in a large mixing bowl. Add the mustard, Worchester sauce, lemon juice, mustard powder, Old Bay, black pepper and egg. Whisk together until mixed and the egg is lightly beat. Next, dump the crab meat into a small bowl and gently look for shells. Roll up your sleeves, this next part gets messy. Add the crab meat and the breadcrumbs into the large mixing bowl and gently fold into the egg mixture until thoroughly mixed and the proper consistency to form into patties. Divide the mixture into four piles and gently form into balls. Then lightly flatten into large patties on a cutting board with your hand. Carefully add the butter to the heated oil and allow it to completely melt. Using a spatula, place the 4 crab cakes into the pan with enough space to not be touching each other. Once placed, DO NOT MOVE. Cook the crab cakes on each side for exactly 4 minutes. Remove and promptly add to serving dishes. While the cakes are cooking, place the green section of the diced scallions into a blender. Add the rest of the ingredients for the rémoulade except for the olive oil. Pulse the blender a couple of times to ensure the scallions begin mixing with the other ingredients and push the mixture down as necessary (with blender off of course). With the center portion of the lid removed, turn the blender on full and begin slowly drizzling the olive oil into the mixture and blend until emulsified. Remove mixture and add to serving dishes. Sprinkle the sauce with Old Bay. Garnish with lemon wedges or slices.
Use those Turkey leftovers to make SouthWestern Turkey Soup YUM!
Southwestern Turkey Soup
Ingredients
Directions
Nutritional Information
Amount Per Serving Calories: 184 | Total Fat: 9.8g | Cholesterol: 33mg
What to Drink?
Sauvignon Blanc A Fantastic Margarita More Recipes at AllRecipes.com
FREE ALERT! 20 fantastic FREE iPhone Apps for Parents
Amplify’d from mashable.com
20 Fantastic Free iPhone Apps for Parents
1. WebMD Mobile
WebMD’s iPhone app enables parents to look up symptoms and try to figure out what’s ailing their children. Of course, it shouldn’t take the place of professional medical advice, but for those cases when your child has a minor rash, fever, cough, etc., this is a great resource to try and narrow down what is going on, and prepare for a doctor visit if necessary.
Although you won’t get professional quality photos from your iPhone, the 3 mega-pixels are sufficient for taking quick snapshots of your kids. And with this app, you can instantly upload photos to your Shutterfly account, send them to your friends and family, and let the bragging begin.
Kids’ behavior is unpredictable and there’s no knowing when a time-out may be necessary. When you’re away from the confines of your house and your kids act up, this simple timer on your phone can be used to track a time-out.
Ask your kids one minute if they have to use the bathroom and the answer is “no.” The next minute, they’re doing the potty dance. SitOrSquat is a great app to have on your phone when you are out-and-about in an unfamiliar place and need to know where the closest public restroom is located.
KidStatz LITE is an app that enables you to house basic information about your child, his/her physical characteristics, medical information and a photo. In the horrible event that your child goes missing, this will help you have immediate access to crucial information. The lite version enables you to email the information directly from the app, as well as call the police, but does not offer the option to enter information for multiple children, as the full version does. This type of app is a must-have for any parent.
