Google Starred results throwing another curve into the SEO MIX

Amplify’d from www.wayneliew.com

What Google Starred Results Means to Search Engine Optimization?

The basic idea is, searchers can now ‘star’ items that appear in search results and when they conduct the search again, all the starred results will appear on top of all other search result items.

Search Results Curation – More Than Just Content

I know, great content, great content and great content… You hear this all over the Internet. Now, with starred results, not only that your content should be great, it must also be relevant to the audience that you are targeting.

Higher Return Visits from Google

With the introduction of Starred Results, useful and relevant content will appear on top of search results and start to receive a higher percentage of return visits from Google. This is simply because users, if given the choice, do not want to spend time going through tons of search results to find what they need.

Prediction: Curation by Searchers Gain Momentum

Nevertheless, the introduction of Starred Results shows the seriousness of Google in giving its search engine users the power to personalize search results. Their starring (or perhaps, voting) activity will definitely be taken into account in the ranking algorithm one day. Read more at www.wayneliew.com

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