Mobile Advertising and Social Media is a great combination

Mobile + Social Media = a Great combination for your company.

Amplify’d from www.marketingcharts.com

Mobile Advertisers Leverage Social Media

About one-quarter of mobile advertising campaign actions in October 2010 led to social media post-click, according to the October 2010 Millennial Media SMART Report.

Social Media Drives Brand Engagement, Lead Gen

Social media, as a post-click campaign action, represented 26% of the mobile campaign actions in October 2010. The top advertisers on the Millennial network from the finance, automotive, entertainment and retail verticals leveraged the social media platform to drive further brand engagement, as well as lead generation.

Retail Promotion, M-commerce Grow as Campaign Actions

Retail promotion and m-commerce as post-click campaign actions experienced tremendous growth month-over-month with a 13% and 8% increase, respectively. Millennial analysis shows the increase is tied to brands in the retail and CPG verticals developing promotions to drive increased holiday sales through mobile advertising.

Traffic to Site Top Mobile Ad Destination

Targeted Audience Campaign Methods More Popular

Mobile Restaurant Interaction Spikes

Text Coupons Most Popular Retail-related Consumer Mobile Activity Read more at www.marketingcharts.com

See this Amp at http://amplify.com/u/gx2i

via Amplify.com