Tuesday, December 14, 2010

101 Uses for QR codes!

Great list! More Products at http://www.wearyourqrcode.com/

Amplify’d from blog.greattv.com

101 Uses For Quick Response (QR) Codes: Creating Audience Engagement With The Next Killer US App

By December 31, 2010, a major broadcast or cable TV network and one or more national brands – or Facebook – will do for QR codes in the U.S. what American Idol did for mobile texting. If you work at a major broadcast or cable network or major U.S. consumer brand and are first (in a big, useful, powerful way), you’ll also benefit from a massive amount of traditional consumer and trade media coverage; social media and word-of-mouth buzz.

Here is my list of 101 actual or potential uses for quick scan codes for smart phones (with cameras):

  1. Dan Smigrod • Business Card (front) • Text SCAN to 43588 to get free scanner app, ScanLife. Then, scan this code, to get contact info for Dan Smigrod

    Scan Code Meets Street Team Meets Flash Mob 2.0 scan code meets flash mob meets Street Team – scan the code on the t-shirt to send a Tweet.

  1. Product Packaging – If you sell a product that requires installation, including a scan code on the box (to play the how to install video). This helps sell product; helps with install; helps reduce call-center calls; and reduces returns.) Lighting Labels Blog writes: QR Codes are Coming to Packaging (3/16/10). Putting Dots on Paper blog post says, The Stars Align for QR Codes (3/16/10)

  1. Interactive Television – imagine the TV show story line incorporates scan codes that reveal additional information for the character or viewer.  (For the viewer the scan code might include the backstory on how this stunt was done. Think mash-up of movie DVD bonus content meets TV show. Viewers are engaged with the programming) ["EZcodes are a key ingredient in the new season of La Carte Aux Tresors (Treasure Hunt), a popular French prime-time TV show modeled on America's Amazing Race," according to the ScanLife.com website. Click here to see a video clip of the show using a ScanCode. Click here to see a video showing how The Weather Channel incorporated a scan code into its weather forecast (2/10).

  1. Luggage – add your scan code to your luggage

  1. Restaurant Menu – scan code for the recipe

  1. LinkedIn Page – add your scan code with your contact info

  1. Grocery Shopping Cart – on sale this week (scan code remains the same: content changes weekly)

  1. Trade Show Management – your scan code on traditional collateral launches your trade show app
Read more at blog.greattv.com

1 comment:

  1. Love it! I've been putting them on notes and business cards in follow up to meetings with potential clients. Great way to make it easier for prospect to put your info in their contacts.

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